FIRST UTILITY

About This Project

Objectives:

• To plan and run 6 pilot lead generation activities in shopping centres over a 6-week period – in Winter / Spring 2016

Results:

• 6 locations booked with highly innovative digital kiosk support
• Team of 10 brand ambassadors recruited and trained to use bespoke app
• Active engagement with over 5000 potential customers
• Lead generation broke all previous records